Viju Milk Continues Long-Standing Children’s Day Tradition with “Celebrate Their Brilliance” Campaign Across Lagos and Ogun States

As part of its enduring commitment to community development and youth empowerment, Viju Industries (Nigeria) Limited is pleased to announce the continuation of its long-standing Children’s Day product support initiative, now proudly running under the banner “Celebrate Their Brilliance.” The 2025 edition, set for May 27th, will see the distribution of Viju’s popular products to schools, NGOs, and religious centres across Lagos and Ogun States, bringing joy to thousands of children.

For several years, Viju Industries has been a reliable supporter of Children’s Day celebrations, donating its products to educational and charitable organizations as a core element of its Corporate Social Responsibility (CSR) initiatives. In 2024, the initiative was rebranded as “Celebrate Their Brilliance” to better reflect the company’s commitment to recognizing the unique potential and worth of every Nigerian child.

“At Viju, we believe every child deserves to feel special — especially on Children’s Day,” said Mr. Raphael Osiomwan, Brand Manager of Viju Industries. “Through Celebrate Their Brilliance, we’re doing more than distributing products — we’re delivering joy, encouragement, and a message that every child matters.”

This year, the campaign will expand its reach across more communities in Lagos and Ogun States, providing Viju BB Star and V–cool products to children in schools, orphanages, churches, mosques, and non-profit organizations hosting Children’s Day events.